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Global smart card market development status
Apr 18, 2018

Smart cards were born in France in the late 1970s, and since then countries have begun research and development and gained popularity. In 2010, the global smart card market experienced rapid growth. The market sales reached 4.27 billion, an increase of 12.6% year-on-year. The rapid growth factors include: First, the global economic recovery has stimulated market demand and provided the market with a favorable development environment. Second, the strong growth of the Asia-Pacific market including China has led to the rapid growth of the global market. Let's take a look at the current state of development in major countries and regions.


In 2010, the Asia Pacific region is still the world’s largest smart card regional market. The smart card market in the region has sold 2.99 billion copies, accounting for 70.1% of the global market share. The Asia-Pacific region has a vast market. It not only focuses on more developed countries such as Japan, South Korea, and Australia, but also concentrates on developing countries such as China, India, Vietnam, and Indonesia. The popularity and application of smart cards in Japan, South Korea and other countries have been relatively advanced. For example, mobile payment in Japan can be purchased at all airports in the country and can be verified by registration. However, in developing countries such as China, the smart cards are in It has experienced rapid development and extensive application development. In addition, India and Southeast Asia have become one of the most promising smart card markets in the world.


As the birthplace of smart cards, Europe has internationally renowned smart card chip manufacturers such as ST, Infineon and NXP. It has international leading smart card manufacturers represented by Gemalto, G&D, Oberthur and Sagem, which make it a smart card industry. Has an absolute advantage. The application of smart cards in Europe is mainly concentrated in the fields of telecommunications and finance. It is the largest financial smart card market in the world. In 2010, the sales volume of European smart cards was 720 million, accounting for 16.9% of the global market share.


U.S. smart cards are mainly used in telecommunications, digital security, social security, and military applications. In 2010, the sales volume of the US smart card market was 150 million, accounting for 3.4% of the global market share. The application and popularization of smart cards in the United States lag behind those in Europe and Asia Pacific. The main reason is that EMV (EMV) is developed by the international financial industry for POS terminals that use smart cards and chip cards, as well as ATMs that are widely set up by banking institutions. The standard specification for professional transactions and certification) The cost of the migration to the relevant environment is very large. In order to protect the investment of existing equipment, the progress of the US IC card to replace magnetic stripe cards is relatively slow. In addition, as a highly developed country with network communication, the popularity of online payment and telephone payment has made the application fields of emerging smart phone cards and other smart cards subject to a certain degree of inhibition in the United States.


In addition to these regions and countries, other regions mainly include Latin America, the Middle East, and Africa, which account for 9.6% of the market.